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Company Profile

SUOXIN Market Research (Beijing) Co., Ltd. is a leading independent third-party market research and technology R&D institution dedicated to Consumer-Product-Place research services empowered by AI. Founded on 9 January 2014 with a registered capital of RMB 168 million, its core team consists of professionals from market research and technical R&D sectors. 


SUOXIN are committed to providing professional and pragmatic solutions for market data collection, analysis and research/consulting to brands, enterprises and organizations across various industries via our self-owned intellectual property mobile Internet & AI technology platform and B2P model. We are dedicated to helping clients gain in-depth insights into the market and consumers, and boost the success of their businesses in China.


Our services include but are not limited to:

• Consumer panel establishment as well as behavioral & attitudinal research

• Product research

• Brand & customer experience research, mystery shopper study & satisfaction surveys

• Channel research & continuous tracking, including marketing data collection, census, store audits covering products, parallel trading/grey market diversion, pricing, promotions, advertisements and other related areas.


Strictly complying with international market research industry standards & norms, we objectively & neutrally collect, analyze information about the market environment, consumer behavior & attitudes. While helping clients lead to superior business performance, we are dedicated to achieving win-win for employees, partners and the society.


Corporate Mission: Act as clients’ trusted partner, helping clients lead to superior business performance.


Development Vision: To create a healthy & win-win industry ecosystem and grow up to leading global market research brand acclaimed by the people.


Professionalism: Integrity, Rigorousness, Innovation & Excellence.


Talent Philosophy: Human & performance oriented with excellent ability & morality possessed.


Quality Principle: Products is just character. We are strictly responsible for the following procedure, to provide higher quality products/services for internal and external clients, striving to exceed client's expectations.


Development History:

January 9, 2014: SUOXIN was officially established in Beijing, China.

February 2014: The official WeChat account of SUOXIN was formally launched and put into operation.

October 2015: The bilingual (Chinese-English) official website and the corporate information management system software were successfully launched.

From its founding to March 2016: 

• Design, R&D, testing, internal optimization & commercialization of the SUOXIN "Mobile Internet + Professional Data Collection &Consulting System" software.

• SUOXIN Android-based software suite - featuring data collection, task publishing, quality control, mystery shopper study, surveys & image/audio/video recognition - has been launched across major app markets including Tencent MyApp, Baidu Mobile Assistant, Alibaba PP Assistant, Anzhi, Wandoujia, Sogou, 360, Xiaomi, Huawei, vivo, Oppo, Lenovo, E-Surfing & Meizu.

• SUOXIN IOS versions of data collection, task publishing, quality control, mystery shopper study, survey systems & media recognition software were successfully listed on the Apple App Store following rigorous testing & review.

September 2018: SUOXIN has been awarded the National High-tech Enterprise Certificate.

January 2019: SUOXIN has been awarded the Beijing Zhongguancun High-tech Enterprise Certificate.

In 2025:Comprehensive design, R&D, testing, launch, iteration & operation of the newly developed SUOXIN research platform 2.0 (SUOXINCLOUD Software System).

Since its inception:SUOXIN has upheld a spirit of craftsmanship and leveraged leading mobile internet technology platforms. We have successfully provided market data collection, analysis & application consulting services to numerous Fortune 500 companies and local brands.


Independent Intellectual Property & Corporate Qualifications:
A. National High-tech Enterprise: Awarded as a National High-tech Enterprise in September 2018.
B. Zhongguancun High-tech Enterprise: Awarded as a Zhongguancun High-tech Enterprise in January 2019.
C. Patents: SUOXIN has filed 2 invention patents in the fields of data information collection, analysis, and application.
D. Trademarks: SUOXIN has applied for & registered over 40 trademarks in relevant business areas, such as "索信®️", "SUOXIN™", "索信科技®️", "索信云®️", "店购雷达®️", "SUOXINCLOUD®️", "索信知著®️", "PowerView®️", "渠道监测系统™", "Channel Tracking Systemm™", "渠道景气指数™", "Channel Prosperity Index™", "索信众测®️", "随心赚™", "乐评®️", "索信智库®️", "ShopRadar®️" etc.
E. Software Copyrights: SUOXIN has obtained over 30 software copyrights in the fields of data technology and consulting.


Partial Certificates & Intellectual Property:


 


 









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